
Events


Discount Sunday at Second Look Boutique
Join us once a month for storewide discounts - the Rochester Girls Who Brunch Club will be visiting us as well! 12pm-3pm only.

Discount Sundays at Second Look!
One Sunday a month we’ll be doing a large storewide markdown - join us on March 23rd from 11:30am-2pm - we will have the entire store on discount!

St Patrick's Day Lucky Scavenger Hunt - Score Those Deals!
Join us for a Luck of the Irish sale - find the tags that have a green sticker on them, and automatically receive 50% off the price of that item! This includes EVERYTHING in our store. It’s also our one month anniversary - stop on by for hidden gift cards as well!

International Women's Day Celebration!
Join us in celebrating the amazing women in our community at our International Women’s Day event on March 8th! We’ll have women-run businesses, discounts, and celebration. If you’re a business or organization looking to be featured, we’re also putting collateral in our customer’s bags. Please email us at hello@secondlookstyling.com to be included!

Book Swap Party!
Join us for our second book swap - you all loved the first one so much, we're bringing it back, but this time right in our own space!
limited spots available. Drinks and light apps included, and access to a few books to take home - ticket link in bio soon!
What is a Book Swap?
At our event, you'll bring a book or two (Wrapped) with a note about what you loved about the book. Everyone will have a chance to swap the book they brought for a book at the event and go home with a new read - and other fun happenings! We’ll have extra books on hand as well. More details to come, limited spots available!
The store will be open for shopping as well - with a discount code!
Tickets here: https://www.eventbrite.com/e/book-swap-party-tickets-1250922215019?aff=oddtdtcreator

Lululemon and Athletic NEW with Tag Blowout Sale!
We will have an array of athletic items, shoes, etc. that are new with tag or very gently worn - a VERY large selection of Lululemon new with tag. there will be men's Lululemon as well! our regular store will be available for shopping as well!

Second Look Boutique * Grand Opening!
After much anticipation, we are ready for our Grand Opening of Second Look!
Join us on February 15, 2025 as our store opens, 11am-5pm.
Join us on February 15, 2025, for a day filled with style, special promotions, and exclusive offers to our dedicated customers.
Location:
709 South Avenue, Rochester NY 14620 (South Wedge)
Time:
11:00AM-5:00PM
Be one of the first to explore our curated collection of fashion, accessories, homewares, and more. Enjoy refreshments, bubbly, hors d’oeuvres, giveaways, vendors, and a chance to win prizes throughout the day.
We look forward to welcoming you to Second Look Styling and helping you find your perfect look!
Consignment information available.
Second Look Sponsors:
We have a limited amount of spots for opening sponsors - at varying levels. Your support will include exclusive promotions and coupons, gift cards, comped tickets to our ongoing monthly events, and more. For full details visit here.
Second Look Vendors:
We have a limited amount of spots to vend at our opening event - please email Sarah at hello@secondlookstyling.com to be considered. We will also have a monthly vendor spot to have your business highlighted - email Sarah at hello@secondlookstyling.com

Pop-Up Shop at Homemade Events Headquarters
More details to come but mark your calendar for our holiday pop-up!

Book Swap
Book Swap Party!
Come join us for a fun-filled evening of swapping your favorite books with fellow book lovers! Bring a book (or two) - WRAPPED - that you've already read and exchange it for something new to dive into. This event is a great way to discover new authors and genres while connecting with other book enthusiasts. The Book Swap Party will be held at 159 S Fitzhugh St, so mark your calendars and don't miss out on this exciting opportunity to refresh your reading list! Bubbly and light snacks are included in your ticket. ($10 plus Eventbrite fees)
What to Bring:
a book or two, wraped, with your favorite quote from the book, or your review of why you loved it taped to the top!
Be Included:
Looking to sponsor the event or add anything to our guest book bags? Email us at secondlookroc@gmail.com

Purple Painted Lady Festival: Fashion Tent Pop Up
Join Second Look and many other vendors for a fashion pop up section at the Purple Painted Lady Festival!

Buffalo Bills Pop-Up!
Join Second Look and other vendors for a Buffalo Bills themed pop-up! We will also have Second Look’s fall line and exclusive Second Look merch!

Online Selling 101: Making A Side Hustle
interested in learning how to sell online and make a side income? Come to learn some basic tips and tricks!


Wardrobe Styling 101
Join us for an exciting event where we'll dive into the world of wardrobe styling! If you've ever struggled with your wardrobe or are simply looking for some basic tips and tricks on organizing, curating, and styling your own clothes, this event is for you!
Sarah from Second Look Styling will be sharing her expertise and empowering you to create a wardrobe that truly reflects your unique style and personality. No matter your budget, Sarah will guide you through the process of building a capsule wardrobe tailored specifically to YOUR body and YOUR interests.
During this event, you can expect to learn a wide range of valuable skills, including:
How to tailor and emphasize different parts of your body using shapes, colors, and textures.
Successful design and styling techniques for each body type.
Accessorizing strategies that complement your body type.
The importance of style boards and utilizing platforms like Pinterest to define your personal preferences.
The do's and don'ts of pattern mixing.
Common fashion terminology used by professional stylists.
Style hacks and tricks for creating flattering illusions.
This promises to be an engaging and interactive session where you'll have the opportunity to ask questions, share your own experiences, and connect with fellow fashion enthusiasts. Don't miss out on this fantastic opportunity to level up your wardrobe game!
Date: Wednesday, June 26th
Time: 6pm - 8 pm
Cost: Free for Hive Members, $13 for non-members, $10 virtual
Location: The Hive Coworking Studio @ 1387 Fairport Rd. Suite 1000D, Fairport, NY
We can't wait to see you there! Let's embark on this exciting journey together.

Second Look at the Lucky Flea Market, Rochester NY
Visit Second Look at the Lucky Flea on June 23rd from 11am-4pm!

Clothing Swap | The Hive, Fairport NY
Join Sarah of Second Look Styling at The Hive, Co-Work Studio for a higher-end clothing swap. This is an event you won't want to miss!
Have you ever been to a clothing swap? Sustainable fashion is where it's at, and at a swap you get the chance to part with items you no longer want in exchange for things you do! This event ticket and participation benefits Dress for Success Rochester, The Veteran's Center, Willow Domestic Violence, and MORE
Join us for a community-wide event with Sarah of Second Look Styling, hosted at the Hive ROC in Faiport NY on May 18th. Second Look will also have a pop-up shop that anyone can shop that day!
There are two ticket levels available:
$15 Ticket (before EventBrite Fees): Donate a minimum of 5 items for your chance to take five new items home of your choosing. You can donate in advance by emailing Sarah at secondlookroc@gmail.com or drop-off day of between 11am-1pm at The Hive. From there, enjoy shopping or lunch in the nearby plaza. Then head back to The Hive for the swap - we'll have giveaways, bubbly/drinks and snacks, and more! Items left over at 2:30pm? Fill a bag for $1!!
$10 Ticket (before EventBrite Fees): Not looking to donate? Ticket is $10 and you can come to enjoy the event and snacks/bubbly without swapping, enter giveaways, and shop Second Look's pop-up.
Snacks included. There will also be giveaways, vendor spotlights, complimentary glass of prosecco,and MORE.
All items not chosen will be donated to Dress for Success Rochester. Bring unused toiletries as well for Willow and you automatically get an extra ticket for the swap!
Can't Attend? No worries! Your ticket purchase still enters you to win the raffle items that day. We also are happy to take any clothing donations from you and pick them up at your location of choice. Just email secondlookroc@gmail.com
* you do not need to bring your items on hangers!* - but we do suggest bringing your own bag to take your items home in!
* There are no refunds for this event*
**Full details on how this event will work are in the post with the pictures on this event page**
We can't wait to Swap with You!
Ticket information: https://www.eventbrite.com/e/clothing-swap-at-the-hive-in-fairport-ny-tickets-852419769477?aff=oddtdtcreator